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Start It Up
By Luke Johnson
£12.99
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If you find the same book(s) cheaper (new, in stock, like-for-like including delivery), we’ll match it. Read the full policy.
If you find the same book(s) cheaper (new, in stock, like-for-like including delivery), we’ll match it. Read the full policy.
Description
In Start It Up, Luke Johnson offers a compelling insight into the world of entrepreneurship through his personal narrative. Drawing from his extensive experience in business, Johnson shares the highs and lows of starting and running small enterprises, creating a vivid tapestry of anecdotes that resonate with aspiring business owners.
The Story
This autobiography captures the essence of what it means to innovate, adapt, and persevere in the face of challenges. Johnson recounts his journey from a young entrepreneur to a seasoned businessman, illustrating the critical decisions that shaped his path. With a blend of wit and candour, he explores themes such as resilience, creativity, and the relentless pursuit of success, making it both an informative and enjoyable read.
Why Readers Love It
- Inspiring Insights: Readers appreciate the honest portrayal of the struggles of entrepreneurship.
- Practical Wisdom: Johnson offers practical tips and strategies that can be applied to any business endeavour.
- Engaging Storytelling: The narrative style is approachable, making complex business concepts accessible to all.
Perfect For
This book is ideal for aspiring entrepreneurs, business students, and anyone interested in the dynamics of small business management. It also appeals to those who enjoyed Johnson's other works, such as Business Stripped Bare, where he further delves into the intricacies of running a successful enterprise.
“A must-read for anyone looking to understand the real world of business.”
Specifications
Format: Paperback / softback
Dimensions: × ×
Pages: 272
Publisher: Penguin Random House
ISBN: 9780670920471
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