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Delve into the intricate world of decision-making with Managerial Economics by Howard Davies and Pun-Lee Lam. This insightful text bridges the gap between economic theory and practical application, offering readers a robust framework for understanding the complexities of business environments.
The authors skillfully present economic concepts through real-world scenarios and case studies, enabling readers to grasp how these principles can be applied in managerial roles. The book examines critical areas such as budgeting, financial management, and strategic planning, ensuring that readers are well-equipped to handle the challenges of today’s dynamic markets.
This book is ideal for students pursuing degrees in business or economics, as well as professionals seeking to enhance their managerial skills. It serves as a foundational text for those interested in exploring further works by Davies and Lam, such as their analyses on financial management and strategic decision-making.
"Managerial Economics is not just a textbook; it is a guide to navigating the economic landscape of business with confidence and clarity." - A satisfied reader
Format: Paperback / softback
Dimensions: × ×
Pages: 560
Publisher: Pearson
ISBN: 9780273646280
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