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Digital Marketing Strategy
By Simon Kingsnorth
CHF 33.00
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If you find the same book(s) cheaper (new, in stock, like-for-like including delivery), we’ll match it. Not applicable to international orders. Read the full policy.
If you find the same book(s) cheaper (new, in stock, like-for-like including delivery), we’ll match it. Not applicable to international orders. Read the full policy.
Description
In the dynamic realm of business, "Digital Marketing Strategy" by Simon Kingsnorth serves as an essential guide for navigating the complexities of today's digital landscape. This comprehensive text offers readers a profound understanding of the principles and practices that underpin effective digital marketing.
The Story
Kingsnorth adeptly explores the evolution of marketing in the digital age, providing insights into how traditional methods have transformed. He presents a framework for developing a cohesive digital marketing strategy, emphasising the importance of integrating various channels and techniques. From content marketing to social media engagement, each chapter is rich with actionable strategies that can be tailored to suit diverse business needs.
Why Readers Love It
- Clarity and Depth: Kingsnorth’s clear writing style demystifies complex concepts, making them accessible to both novices and seasoned marketers.
- Practical Insights: The book is replete with real-world examples and case studies that illustrate successful digital marketing campaigns.
- Strategic Frameworks: Readers appreciate the structured approach Kingsnorth provides, enabling them to formulate effective strategies that align with their organisational goals.
Perfect For
This book is ideal for marketing professionals seeking to enhance their skill set, business owners wanting to understand the digital landscape, and students pursuing careers in marketing. It can also be a valuable resource for those who enjoyed Kingsnorth's previous works, as it builds on his insights into marketing and strategy.
"Digital Marketing Strategy is a pivotal read for anyone looking to master the art of marketing in a digital world." - Marketing Review
Specifications
Format: Paperback / softback
Dimensions: × ×
Pages: 416
Publisher: Kogan Page
ISBN: 9781398605978
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