One Plus One Equals Three

One Plus One Equals Three by Dave Trott is a thought-provoking exploration of creativity in business, challenging conventional thinking and encouraging readers to embrace the unexpected. Trott’s unique perspective melds anecdote and insight, demonstrating how simple ideas can lead to profound outcomes.

The Story

At its core, this book delves into the world of management and innovation. Trott uses engaging narratives and real-world examples to illustrate how combining seemingly unrelated concepts can yield extraordinary results. Through these stories, he highlights the importance of lateral thinking and the power of collaboration in the workplace.

Why Readers Love It

• Innovative Thinking: Trott’s approach encourages readers to break free from traditional mindsets.
• Engaging Narratives: The use of storytelling makes complex ideas accessible and relatable.
• Practical Insights: Readers gain actionable strategies that can be applied in their professional lives.

Perfect For

This book is ideal for managers, entrepreneurs, and anyone interested in enhancing their creative problem-solving skills. It resonates with those who appreciate the balance between logic and imagination, making it a companion piece to Trott's other works, such as Creative Mischief and Predatory Thinking.

“One Plus One Equals Three is not just a book; it’s a manifesto for rethinking how we approach challenges in business.”