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Managerial Economics by Howard Davies; Pun-Lee Lam; 9780273646280

Managerial Economics

By Howard Davies; Pun-Lee Lam

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Description

Delve into the intricate world of decision-making with Managerial Economics by Howard Davies and Pun-Lee Lam. This insightful text bridges the gap between economic theory and practical application, offering readers a robust framework for understanding the complexities of business environments.

The Story

The authors skillfully present economic concepts through real-world scenarios and case studies, enabling readers to grasp how these principles can be applied in managerial roles. The book examines critical areas such as budgeting, financial management, and strategic planning, ensuring that readers are well-equipped to handle the challenges of today’s dynamic markets.

Why Readers Love It

  • Comprehensive Coverage: The book offers a thorough exploration of essential managerial economics topics, making it an invaluable resource for students and professionals alike.
  • Practical Insights: Readers appreciate the practical examples and case studies that illustrate economic theories in action.
  • Engaging Style: The authors’ clear and engaging writing style makes complex ideas accessible, fostering a deeper understanding of the material.

Perfect For

This book is ideal for students pursuing degrees in business or economics, as well as professionals seeking to enhance their managerial skills. It serves as a foundational text for those interested in exploring further works by Davies and Lam, such as their analyses on financial management and strategic decision-making.

"Managerial Economics is not just a textbook; it is a guide to navigating the economic landscape of business with confidence and clarity." - A satisfied reader

Specifications

Format: Paperback / softback
Dimensions: 189 mm × 245 mm × 29 mm
Pages: 560
Publisher: Pearson
ISBN: 9780273646280

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