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In How To Fly A Horse, Kevin Ashton embarks on a captivating exploration of creativity and innovation, challenging the conventional wisdom surrounding these topics. This thought-provoking narrative delves into the history of ideas, illustrating how creativity is not a rare gift bestowed upon a select few, but a universal trait that resides within us all.
Ashton weaves together a rich tapestry of historical anecdotes, scientific discoveries, and personal reflections to illustrate how ordinary individuals have transformed their ideas into groundbreaking achievements. From the inventors of the past to contemporary visionaries, the book highlights the often overlooked processes and struggles that underpin the act of creation. Through these stories, Ashton encourages readers to embrace their own potential to innovate.
This book is ideal for anyone interested in the mechanics of creativity, including students, entrepreneurs, and enthusiasts of history and innovation. It resonates with readers of Ashton's previous works, such as How to Fly a Horse, who appreciate his insightful perspectives on the nature of human endeavour.
“An exhilarating journey that will change the way you think about creativity.”
Format: Paperback / softback
Dimensions: × ×
Pages: 336
Publisher: Penguin Random House
ISBN: 9780099591771
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